Roqqu’s Kenyan Leap: Nigerian Crypto Startup Expands to East Africa
Nigerian cryptocurrency exchange Roqqu has acquired Flitaa, a Kenya-based crypto startup, in a strategic move to penetrate the East African market. This acquisition provides Roqqu with an immediate foothold in Kenya’s burgeoning fintech landscape, marking its initial expansion into the region. The deal’s financial details remain confidential.
Strategic Expansion and Market Opportunity
Founded in 2019, Flitaa has established a presence in Kenya, Ghana, Uganda, and Tanzania, offering users a platform to buy and sell cryptocurrencies. The company’s success stems from its user-friendly crypto transaction services, attracting a dedicated customer base. Roqqu plans to integrate Flitaa’s operations into its existing platform. Operating since 2019 without external funding, Roqqu aims to become a pan-African crypto platform. The company has also stated it has acquired regulatory approval to operate in Kenya.
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Related Keywords: Roqqu, Flitaa, Roqqu acquisition, Kenyan fintech, Nigerian startups, East Africa, fintech expansion, mobile money, crossborder payments, African fintech