Tunisian Fintech Startup PAYDAY Secures Pre-Seed Funding
PAYDAY, a newly established Tunisian fintech and insurtech company, has successfully closed its initial pre-seed funding round. The investment was spearheaded by UGFS North Africa, with additional contributions from TALYS Group and BioProtection SA. This injection of capital values the startup at an impressive $3 million.
PAYDAY: Bridging the Financial Gap for Workers
Founded in 2024 by Mohamed Anouar Gadhoum and Shaher Abbas, PAYDAY is focused on connecting key players in the financial ecosystem – insurers, banks, and employers. Their core mission is to empower low- and medium-income workers by providing access to financial solutions through a fully digital platform. By offering these services, PAYDAY aims to improve employee productivity and enhance their overall financial stability, addressing a crucial need within the Tunisian and potentially wider African market. The company envisions itself becoming a leading regional platform dedicated to financial wellness and inclusive protection.
With this pre-seed funding secured, PAYDAY is well-positioned to further develop its platform and expand its reach, ultimately contributing to greater financial inclusion and security for workers across the region.
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