Blessed Onuoha: Designing Digital Banking Experiences Across Africa
Blessed Onuoha is a product designer making waves in the African tech landscape. Currently at Interswitch, she spearheads the design of Tier 2 Mobile Finance Services (MFS), shaping digital banking experiences for users across the continent. Beyond her work at Interswitch, Onuoha is also the founder of IBS Systems, a platform dedicated to helping young professionals transition from a focus on visual aesthetics to a deeper understanding of product thinking.
IBS Systems: Empowering the Next Generation of Designers
Through IBS Systems, Onuoha is actively building frameworks and resources specifically designed to empower emerging designers. The core mission is to move beyond purely visual considerations and cultivate the ability to create scalable and meaningful products. At Interswitch, Onuoha’s impact is visible in her leadership of major redesigns and new design initiatives for numerous banks and fintech institutions operating across Africa.
In essence, Onuoha explains her role as akin to understanding why a child enjoys certain cartoons and then working to create more content that aligns with those preferences. This analogy highlights the user-centric approach at the heart of her work.
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