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Unlock African Tech Growth: ASM’s Dual Focus, Inside & Out

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Why Comprehensive ASM is Crucial for African Businesses: Looking Both Inside and Out

Without a unified approach to Attack Surface Management (ASM), combining both internal and external perspectives, organisations across Africa risk being fundamentally unaware of their own security weaknesses. This critical oversight leaves them vulnerable. ASM has seen remarkable growth, now a recognised market category providing businesses, from startups to enterprises within the vibrant African tech ecosystem, with essential strategies and visibility to safeguard their digital assets. As highlighted in Forrester’s Attack Surface Management Solutions Landscape, Q2 2024, ASM is pivotal in delivering “insights on assets that ultimately support business objectives, keep the lights on, generate revenue, and delight customers” – a necessity for the continent’s rapidly expanding digital economy.

The Foundation of Proactive Security: Knowing Your Environment

At its core, ASM is the rigorous and continuous process of unearthing, identifying, cataloguing, and evaluating the vulnerabilities present across an organisation’s entire IT asset estate. For African businesses navigating complex and often evolving digital infrastructures, this step is absolutely foundational to cultivating a robust and resilient security posture. Essentially, ASM empowers organisations to truly ‘know their environment’, pinpointing potential gaps in their cyber defences long before an opportunistic attacker can exploit them. Every malicious threat actor or hacker invariably commences their activities with reconnaissance, meticulously mapping out potential entry points. By proactively employing comprehensive Attack Surface Management, regional businesses can effectively pre-empt these threats, closing windows of opportunity before they are even discovered externally.

Therefore, a holistic approach to Attack Surface Management, which diligently scrutinises both internal infrastructure and external exposures, is not merely beneficial but imperative. This dual perspective ensures that vulnerabilities are identified and mitigated from all angles, providing a complete picture that single-sided approaches miss. For African organisations dedicated to securing their growth and innovation in the digital age, a comprehensive ASM strategy is the ultimate safeguard against unseen threats, transforming potential weaknesses into fortified strengths.

Keywords

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