RightCom Announces First-Ever Customer Experience Summit in Nairobi
RightCom, a leading Customer Experience as a Service (CXaaS) provider, is set to host its inaugural RightCom Customer Experience Summit on October 29, 2025, in Nairobi, Kenya. The summit strategically follows Global Customer Service Week, positioning itself as a key event for businesses focused on elevating their customer experience strategies.
Addressing the Customer Experience Gap in Africa
The summit arrives at a crucial time for African businesses. Consumers across the continent increasingly expect personalized and seamless experiences that rival global standards. Despite this growing demand, a significant 73% of African businesses acknowledge struggling to meet these expectations, particularly amidst the pressures of ongoing digital transformation. In mobile-first economies that are transforming sectors from banking to telecommunications, customer experience has become a critical differentiator in a competitive landscape.
According to Adetoye Aguessy, CEO of RightCom, African businesses are at a pivotal point. “Customer loyalty is no longer built on price or proximity,” Aguessy stated. “It’s won through every digital touchpoint, every service interaction, every moment of truth.” The RightCom Customer Experience Summit 2025 aims to equip businesses with the insights and tools necessary to excel in this new era of customer-centricity.
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