Qartwil Revolutionizes African E-commerce: Empowering Merchants with Zero-Tech Online Stores
Today marks the official launch of Qartwil, the Lagos-born e-commerce startup founded by ORIERO Wisdom Okeoghene in April 2023. This innovative platform is set to transform how businesses across Africa establish an online presence, offering a revolutionary smartphone-native solution for merchants to easily create their own digital storefronts and thrive in the burgeoning online marketplace.
Empowering Merchants: Qartwil’s Seamless E-commerce Solution
Qartwil is meticulously designed as a zero-tech-skill, smartphone-native platform, making it accessible to virtually any business owner, from bustling gadget shops to local bakery kiosks. It empowers them to launch fully branded online stores in less than a minute. The platform comes equipped with essential features like automatic SEO optimization, real-time sales alerts, and remarkably, operates with no transaction fees, significantly lowering the barrier to entry for digital commerce in Africa.
ORIERO Wisdom Okeoghene, founder of Qartwil, articulates the core problem the platform addresses: “Too many business owners loved what they made, but didn’t know how to be found. Qartwil changes that—no coding, no agencies, just your vision, live.” This philosophy underscores Qartwil’s commitment to democratizing online sales for African entrepreneurs.
The platform’s impact is already evident through compelling success stories. CISCO Gadgets, a prominent electronics retailer in Lagos, swiftly listed products valued at ₦44.5 million and remarkably achieved ₦41.68 million in sales within mere weeks, even after offering nearly ₦2.82 million in promotional discounts. Similarly, Glitzamara, a jewellery store also based in Lagos, leveraged Qartwil’s one-tap storefront to list products worth ₦6.80 million and successfully captured ₦5.27 million in online sales, despite providing ₦1.53 million in discounts. These examples highlight Qartwil’s effectiveness in driving significant online revenue and market visibility for African businesses.
Qartwil is poised to be a game-changer for African entrepreneurs, providing a powerful yet simple tool to navigate the digital marketplace. By eliminating technical complexities and financial barriers, this Lagos-born innovation is not just launching online stores; it’s empowering a new wave of digitally-enabled businesses, ensuring that every vision, regardless of technical background, can truly go live and thrive in Africa’s burgeoning e-commerce landscape.
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