Infobip Launches WhatsApp Voice Calling to Transform Business Communication
Global cloud communications platform Infobip has officially launched its WhatsApp voice calling service, introducing a powerful new channel for businesses to connect directly with their customers. This development allows companies to both make and receive voice calls through their verified WhatsApp Business numbers, a move designed to make customer interactions faster and more convenient. By integrating voice capabilities into one of the world’s most popular messaging apps, Infobip is enabling organizations to offer a more personal and immediate form of customer support and engagement.
A Seamless Channel for Real-Time Engagement
The new WhatsApp voice calling feature allows businesses to engage in rich, real-time conversations without requiring customers to leave the familiar WhatsApp environment. The service is intelligently designed for ease of use, providing several simple pathways to initiate a call. Conversations can be started directly from an existing WhatsApp chat, through interactive messages that include a call option, or via clickable links embedded on a company’s website or mobile app. This integrated approach ensures a smooth and uninterrupted experience, keeping the entire customer journey within a single, trusted application. By leveraging WhatsApp’s massive global user base, companies can now meet their customers on their preferred platform for both text and voice communication.
The introduction of this service by Infobip marks a significant evolution in business-to-consumer communication. By enabling direct voice calls within the WhatsApp ecosystem, companies can resolve queries more efficiently, provide in-depth support, and build stronger relationships with their clientele. This feature provides a crucial tool for businesses aiming to enhance their customer experience, offering a seamless and highly accessible communication option that aligns with modern consumer habits.
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