TruQ Co: Leadership Transition Signals New Chapter for Nigerian Logistics Startup
TruQ, a prominent player in Nigeria’s tech-driven logistics sector, has announced a significant change in its leadership. Co-founder Williams Fatayo has stepped down from his role as CEO, concluding a five-year tenure that began with TruQ’s inception in 2020. While Fatayo’s departure was publicly disclosed on July 12, 2025, through a Medium post, company records confirm his official exit from the CEO position occurred in February 2025. This transition marks a pivotal moment for the Lagos-based startup as it navigates the future of its automated truck and cargo transport services.
TruQ’s Evolution and Market Focus
Founded in 2020 by Williams Fatayo, alongside Folusho Ojo and Isaac Chikutukutu, TruQ emerged to address the inefficiencies within the short-haul logistics landscape in Nigeria. Initially catering to individual consumers, the company strategically pivoted its focus towards business clients. This shift has proven successful, with business clients now accounting for approximately 90% of TruQ’s trips and contributing 65% of its overall revenue. TruQ’s potential within the African logistics ecosystem has garnered significant support from prominent investors, including Google for Startups, Techstars, and Ajim Capital, underscoring its promise for continued growth and innovation. This transition in leadership highlights the dynamic nature of the African tech startup landscape, where adapting to market demands is crucial for success.
With Williams Fatayo’s departure, TruQ embarks on a new chapter. The focus will likely be on further solidifying its position within the Nigerian logistics industry. The future for the startup will rely on innovation and adapting to the evolving needs of its growing client base.
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