Samsung Unveils Galaxy Z Fold 7 at Galaxy Unpacked, Targeting Premium Market Dominance
Samsung has officially announced its latest foldable marvel, the Galaxy Z Fold 7, during the much-anticipated “Galaxy Unpacked” event. This new device signals Samsung’s continued commitment to the foldable smartphone market, integrating advanced engineering, expansive displays, artificial intelligence-driven features, and top-tier camera technology. The Z Fold 7 is strategically designed to recapture market leadership in the premium segment, a position challenged by competitors like Apple, and to fend off growing competition from Chinese brands such as Huawei and Honor.
Key Features and Availability
The Galaxy Z Fold 7 was first unveiled on July 9, 2025, and pre-orders opened immediately following the announcement. The company plans to begin shipping units on July 25. The pricing structure reflects the device’s premium positioning. In the United States, the base model (12 GB RAM/256 GB storage) starts at $1,999. Higher-end configurations include a 12 GB/512 GB variant priced around $2,199 and a top-tier model with 16 GB/1 TB storage, which will be approximately $2,419. Pricing in the United Kingdom begins at £1,799, with the most expensive models reaching roughly £2,149. The design is another key element, with the Z Fold 7 setting a new standard for thinness in the foldable market. When folded, the device measures just 8.9 mm, and only 4.2 mm when unfolded, making it Samsung’s thinnest Fold yet. It weighs a mere 215 grams, which is lighter than the upcoming Galaxy S25 Ultra. The new Armor FlexHinge and enhanced materials further contribute to a less visible crease and increased overall durability.
The cover screen is 6.5-inch (21:9 ratio, 120 Hz LTPO AMO.
In an African tech context, the Fold 7 presents exciting potential. The device could empower tech-savvy professionals and creators, enabling new methods of productivity and entertainment. While the high price point will restrict accessibility, it could still become a status symbol in the region.
In summary, the Galaxy Z Fold 7 is a significant release for Samsung, representing its ongoing investment in innovative technology and its ambition to retain its leadership position in the competitive smartphone market.
Keywords
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